Privacy Policy

• our public website, currently located at https://www.iollo.com/(the “Site”);
• our at-home metabolomics testing kits (the “Tests”);
• our metabolomics services (“Metabolomic Testing”);
• and all associated content, features, functionalities, user interfaces, mobileapplications and software we may offer (collectively with the Site, Tests, andMetabolite Testing, our “Services”).

• information related to your blood sample and/or blood test results from tests done by iollo laboratories or iollo research partners (“Metabolomic Information”);
• information you provide in response to iollo questionnaires or other website surveys or prompts, including assigned sex, body weight, height, diet, habits, product usage, ethnicity, and exercise (“Self-Reported Information”); and
• health and biometric information collected from integrations with wearables or health apps (such as your heart rate and steps per day collected from a smartwatch or diet information collected from a diet-tracking app) (“Imported Information”).

1.         Information We Collect

1.1       Information You Give Us Directly

• When you request information or purchase one of our plans. When you fill informs on our Site, including when you request additional information about our Services or sign up for a waitlist, we require that you provide us with certain information relevant to your request, such as your email address, first and last name, date of birth, assigned sex, where you live, how you heard about iollo, and what types of health metrics you are currently tracking. If you choose to purchase one of our plans, we require that you provide our third-party payment processor, Stripe, with your name, payment card information, and billing address.
• When you create your iollo account. If you enroll in one of our plans, you will need to create an account on our Site. Creating an account allows you to recover your data and log in on a different or shared device. The email address you provide us will serve as your username and you will be asked to set password to allow us to authenticate you at sign in. We may also ask for a referral or access code if someone bought an iollo plan for you as a gift or otherwise invited you to give iollo a try. We will populate your account with any information you provided during registration and will ask whether you would like to provide certain optional information such as a profile photo.
• When you send us a blood sample for analysis. When you send us a blood sample for analysis, we use advanced mass spectrometry technology to measure your metabolite levels. This analysis helps us make inferences about how you are aging, which of your metabolites are out of range, how your metabolic pathways are functioning, and the functional status of your various organs. From these inferences, we create personalized reports and recommendations for you.
• When you complete questionnaires. In order to create individualized diet and behavioral action plans for you, we need understand your exposome (diet, habits, product-usage, etc.). To collect this information, we will ask you to complete a questionnaire when you enroll and may ask you to complete similar surveys, prompts, and questionnaires from time to time thereafter. We collect any information you provide when completing these questionnaires, including information about your age, ethnicity, assigned sex, body weight, height, diet habits, medication and supplement intake, physical activity, sleep patterns, and family history. This Self-Reported Information may be captured by selecting an option from a series of choices presented to you or by providing free-form written notes which can include any information you choose.
• When you participate in research studies. We may contact you to ask if you would be willing to participate in a research study. If you decide to participate, you may be asked to provide demographic information, feedback, and any other information relevant to that survey or study.
• When you invite others to try iollo. We offer features that allow you to invite others to try iollo Services. If you use these features, we will store the invitee’s email address only so long as is necessary to send the invite. We also let the invitee know who invited them to use iollo and let them request that their information be deleted from our systems.
• When you purchase our Services as a gift for someone else. If you purchase our Services as a gift for someone else, any information you provide about the gift recipient will be used solely to deliver the gift. Your gift recipient must create their own account and provide their own blood sample. No Personal Information about the gift recipient will be shared with you unless they explicitly choose to do so.
• When you sign up to receive email communications from us, including newsletters or updates about products, services, and events we may offer. When you engage in one of these activities, we may collect your name, email address, and any additional information you choose to provide to us as part of that request. We may also track your participation in any of these activities to help us understand our users and improve our Services (such as tracking which emails you open to understand what type of content is most popular with our users).
• When you contact us. When you contact us by email; through our branded social media accounts or customer support site; through any integrated chat providers we may provide; or by telephone, SMS, or physical mail, we may collect your name, social media username (if applicable), email address, phone number, physical address, and the contents of your communication which can include any information you choose to provide.

1.2       Information We Collect Automatically When You Use Our Services  

• Information about the devices you use to access our Services (including your internet protocol (IP) address, browser type, and operating system);
• The address of the web page visited before and after using our Services;
• Details about your interactions with our Services (such as the date, time, length of stay, and specific pages accessed during your visits);
• Search terms used to reach our Services;
• Usage information(such as the number and frequency of visitors to our Site);
• Location information (such as general location information inferred from your IP address);and

1.3       Information We Collect from Other Sources   

• Payment processors: In general, when you purchase a plan or pay for other products or services through iollo, your payment card information is provided directly to our third-party payment processor and iollo does not collect or store that information. However, we may receive limited information about your payment card from our payment processors, such as the last four digits for your card, the country of issuance, and the expiration date.
• Third-Party Wearables and Health Apps. If you choose to, you can enable connections from your iollo account to a variety of third-party wearables and health apps (e.g., Whoop, Fitbit, Apple Watch, Oura). Enabling these integrations is entirely voluntary. Once enabled, the provider of the third-party wearable or health app may share a variety of information with us, such as heart rate, temperature data, sleep routines and phases, movement and activity levels, diet habits, product usage and any other information the third-party provider has chosen to make available to iollo to facilitate the integration. We use this Imported Information to provide our Services, including developing individualized action plans and recommendations for you. We encourage you to check the privacy settings and privacy policies of these third-party wearables and health apps to understand what information may be shared with us.
• Another person. We may collect Personal Information about you from another person if that person provides us with your email address or other information in order to invite you to try iollo or to gift you our Services.
• Social media platforms. We may offer social sharing features and other integrated tools such as widgets, which allow you to share content on our Site with third-party social media platforms such as Facebook, Twitter, or LinkedIn. If you choose to use these social sharing features, the provider of the third-party social media platform may make certain information available to us. This can include information necessary to facilitate the integration as well as any additional information the provider chooses to share with us or which you have permitted the provider to share through your privacy settings. We encourage you to check the privacy settings and privacy policies of these third-party social media platforms to understand what information might be shared with us.

2.         How We Use Your Information

• Provide our Services (including creating your account and identifying you when you sign in; managing your access to and use of our Services; fulfilling your requests and registrations; and sending you technical notices, updates, security alerts, and support and administrative messages);
• Operate and improve our Services (including monitoring and analyzing usage, trends, and activities related to the Services and identifying, fixing, and troubleshooting bugs and service errors);
• Communicate with you (including responding to your requests, inquiries, comments, and suggestions);
• Personalize content (including developing individual action plans and personalized diet and behavior recommendations and tailoring content we send or display to you in order to provide you with information and resources we think will be relevant to you);
• Conduct internal data analysis (including identifying usage trends, determining the effectiveness of our promotional campaigns, and evaluating the user experience on our Site and Services);
• Conduct scientific research, to the extent you have given us your consent to do so (including de-identifying and/or aggregating information and using and disclosing it to our research partners in order to conduct or support research aimed at better understanding metabolic functioning and developing new knowledge, techniques, drugs, and devices);
• Further our networking, marketing, and social strategies (including posting testimonials; notifying you about programs, services, offers, promotions, and events; and promoting our programs and services);
• Protect against, identify, investigate, and respond to misuse of our Services (including preventing and detecting fraud, unauthorized access, and other unlawful behavior);
• Support our general business operations (including maintaining our business and legal recordkeeping); and
• Carry out any other purpose described to you at the time the information was collected.

3.         How We Share Your Information  

• Companies under common control. We may share Personal Information between and among any current or future parents, subsidiaries, affiliates, and other companies under common control and ownership with iollo.
• Vendors and service providers. We may share Personal Information with contractors, service providers, and other third parties we use to support our business and provide the Services. These providers may complete transactions or perform services such as cloud storage on our behalf or for your benefit.
• Our research partners. With your consent, we may include your de-identified and/or aggregated Metabolomic and Self-Reported Information in disclosures to third parties for the purpose of research. iollo research is intended to advance science and knowledge and to create, commercialize, or undertake activities toward the practical applications of this learning to the improvement of longevity, health, and healthy lifespans. Research may be conducted by our own team, or by our research partners, which may include commercial or non-profit organizations that support or conduct medical research or conduct or support the development of drugs or devices to diagnose, predict, or treat health conditions. We contractually require our research partners to agree that they will not attempt to re-identify the data and will not transfer the de-identified data to another party unless that party also agrees in writing not to attempt to re-identify the de-identified data.
• Advertising and Analytics Partners. We may share your Personal Information with other third parties that provide online analytics and advertising services in order to better understand how individuals interact with our Services and other online services over time and across devices. However, we do not share Metabolomic Information, Self-Reported Information, or Imported Information with these partners.
• Public. We may offer features that allow you to connect with other iollo users and communicate in public or semi-public spaces. If you use these features or post information on our branded social media pages, that information may be displayed and viewable by other users.
• Business transfers. We may share Personal Information with another company in connection with or during negotiations of any merger, acquisition, financing, re-organization, bankruptcy, sale of all or a portion of our assets, or transition of services to another provider.
• Legal requirements. We may share Personal Information when we believe it is necessary to comply with a legal obligation, including lawful requests from public authorities to meet national security or law enforcement requirements. We may also share Personal Information when we believe it is necessary to protect our rights and property, to protect the safety of our users, and to defend against legal liability. If we are required to disclose your information in response to a subpoena or other government request, we will do our best to provide you with notice in advance, unless we are prohibited by law from doing so.
• Consent. We may share Personal Information with third parties with your consent and at your direction, including if we notify you that the information you provide will be shared in a particular manner and you provide that information.

4.         Your Rights and Choices

• Opting out of email marketing. You can opt out of receiving our promotional emails at any time by following the instructions included in those emails. Please be aware that it may take up to ten (10) days for us to process your request, and you may continue receiving promotional communications from us during that period. If you opt out of receiving such communications, please be aware that we may continue to send you non-promotional emails (such as updates to this Privacy Policy and other legally required notices of information).
• Restricting cookies/Do Not Track. iollo does not currently change its behavior in response to web browser “do not track” signals. However, you can configure most browsers to reject cookies or to notify you when you are sent a cookie, giving you a chance to decide whether or not to accept it. You can consult the help section of your browser to find out how to do this. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services. In the event that a universally accepted standard emerges on how organizations should respond to “do not track” or similar opt-out signals, we will assess and provide an appropriate response to those signals.
• Access, update, or delete your information. If you would like to access, update, or delete Personal Information you have provided you may do so through your account settings or by emailing us at privacy@iollo.com.  If you no longer wish to use iollo Services, you may close your account by sending a request to support@iollo.com. When close an account, we remove all Personal Information within your account. However, Personal Information that you have previously provided will not be removed from ongoing or completed internal R&D or business activities that use the information (as de-identified, statistical information). Similarly, if you close your account after you have separately agreed to participate in a research study, any Metabolomic Information that you have previously given consent to use in de-identified form will not be removed from ongoing or completed studies. In addition, we keep limited information related to your order history (e.g., name, contact, and transaction details) for accounting and compliance purposes. We may also keep cached archived copies of Personal Information for a limited period of time.
• Limiting information in your account. You can control the information we collect about you by limiting what information you provide through your account. Please note that if you choose not to provide certain information it may make it difficult or impossible for you to access some services.

5.        Children’s Privacy

6.        Links to Other Websites and Third-Party Content

7.        Data Transfer

8.        Data Retention

9.        Security

10.        Changes to Our Privacy Policy

11.        Contacting Us